For us, the breakthrough came when we saw first-hand the connection between poverty and the environment. Many people think of poverty and the environment as separate issues, but in fact they are hugely interdependent. Most of the world’s poor are rural poor. Many are subsistence farmers, completely dependent on their environment for survival. But as a result of widespread deforestation, the land isn’t providing like it used to.
Land that once bore bountiful crops that could be sold or eaten, isn’t producing. Streams that used to provide water to drink, now run dry. Out of desperation, the poor cut down more trees to sell as firewood, even though doing so means further destroying their one chance of survival.
By reversing deforestation, Plant With Purpose helps the poor restore productivity to their land to create economic opportunity out of environmental restoration. Since 1984 we have helped more than 100,000 people in some 230 villages lift themselves out of poverty through our holistic approach to sustainable development.
We invite you to join us, and Plant With Purpose.
